Tuesday’s ad is for Heineken. It looks like it’s from the 1960s or so, but it was definitely before 1991, when Heineken bought their importer, Van Munching & Co. One interesting thing I’m pretty sure isn’t on their neck label any more is the suggestion to “Serve at 45°-50° F.” Not sure about their claim of tasting “tremendous,” that’s not been my personal experience.
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This weekend — Sunday May 20 to be exact — the circus is once again coming to the town of Petaluma as the fourth annual Lagunitas Beer Circus will be held on the grounds of the Lagunitas Brewery. If you haven’t been to the beer circus before, it’s one of the most amazing events of the beer festival season. As their press release promises; “Come One, Come All to Petaluma! Witness death-defying aerialists acts, be amazed by human marvels, laugh at outrageous clowns, get thrilled by exotic burlesque dancers, head-spinning sideshows and so much more to dazzle your mind.”
Tickets are a reasonable $40, which includes gets you a commemorative glass and 3 tokens good for three 16oz. beers, but you can always buy additional beers. Tickets can be be purchased at either online, by phone at 707.769.4495 or at the Lagunitas Brewery Schwag Shop, located on the same spot as where the circus will take place: 1280 N. McDowell in Petaluma. The event is for adults only, goes from 1:00-6:00 p.m., and will benefit the Petaluma Music Festival and Music In Schools.
The circus acts and musical groups performing on Sunday include the Vau de Vire Society, the Extra Action Marching Band, The Moral Minority, The Ferocious Few, the Sour Mash Hug Band, Wanderlust Circus, Kehoe Nation, Cyclecide, artist Neal Barbosa painting live, “Bed of Nails, Roller Girls, Sword Swallowers, Snake Dancers, Burlesque Dancers, Contortionists … and so much more!”
But wait, there’s more, here’s the food and beer listing from the press release:
Great food! Beyond the Glory (wings, pork sliders, pork shanks), Extreme Pizza, Hog Island Oysters, Bros BBQ (bbq & paella), Sift (cupcakes), Roy’s @ the Yard (hot dogs), Tres Hombres (burritos, tacos), Toad in the Hole (bangers on a bun) Cotton Candy, and Those Fabulous Frickle Brothers… and much more!
Great Beer! Lagunitas, Moylan’s, Marin, Russian River, 3rd St. Aleworks, Stumptown, 21st Amendment, Moonlight, Dempsey’s, Anchor Brewing, North Coast, Iron Springs, Napa Smith, Henhouse Brewing, Palo Alto Brewing, Sonoma Springs, and Ace Cider.
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21st Amendment brewer and co-owner Shaun O’Sullivan turns 49 today. Shaun is one my favorite people in the industry. He’s a tireless champion for craft beer and very supportive of other brewers, such as with his fun collaboration projects. He’s one of the founders and organizers of SF Beer Week and through his brewpub puts on many special and educational events all year, not to mention his extensive travel schedule. Plus, he’s one of the few people brave enough to read the rough draft of my book, Under the Table, and even claim to like it. Now that’s a friend. I just can’t say enough good things about Sully, so I’ll stop here. Join me in wishing Shaun a very Happy Birthday.
Shaun O’Sullivan and business partner Nico Freccia in the front of their brewpub.
Shaun and me outside the Bistro after judging the Double IPA Festival.
Shaun O’Sullivan with Don Barkley of Napa Smith Brewing on the first day of SF Beer Week.
Nico with Dave Keene and Shaun at a can party at the Toronado.
Nico and Shaun in lederhosen during 21st Amendment’s Beer Bus School.
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Monday’s ad is for Budweiser and I suspect it’s from the late 1960s or 70s, when the big breweries seemed to finally discover that not everybody was white. They’re still using the “Where There’s Bud … There’s Life” campaign. Also, check out the clasp on the back of the jeans worn by the man on the left. Does anybody remember jeans like that? I’m not exactly a fashion maven, but I don’t remember that particular trend. Do you?
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Today in 1811, Paraguay gained their Independence from Spain.
Paraguay
Paraguay Breweries
Paraguay Brewery Guides
Other Guides
Guild: None Known
National Regulatory Agency: None
Beverage Alcohol Labeling Requirements: Not Known
Drunk Driving Laws: BAC 0.08%
Alcohol Consumption By Type:
Alcohol Consumption Per Capita (in litres):
WHO Alcohol Data:
Patterns of Drinking Score: 3
Prohibition: None
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Today is the 52nd birthday of Dan Carey, the mad alchemist brewer of New Glarus Brewing. I first met Dan at Hop School in Yakima, Washington several years ago, but I’ve been enjoying his beers far longer than that. He’s a fellow lover of brewing history and a terrific person, as well as one of the industry’s finest brewers. Join me in wishing Dan a very happy birthday.
Dan and me at GABF in 2010.
Two Dans: Daniel Bradford and Dan Carey at the Rare Beer Tasting 2009 at Wynkoop.
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For more of my past columns, see Brooks On Beer
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