Beer In Ads #953: La Meuse


Tuesday’s ad is for La Meuse, this one I’m guessing is from the late 19th century. There are several other, more artistic, ads from the same period advertising bieres de “La Meuse.” This one shows two snooty gentlemen, with one beer between them. It doesn’t make me want to join them; how about you?

bierre-la-meuse

Relative Prevalence Of The Word For Beer In Europe’s Ten Most Spoken Languages

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Today’s infographic graphs is similar to yesterday’s one showing “the relative prevalence of the word for beer in the world’s ten most spoken languages (by # of native speakers),” but instead shows the same metric for Europe. The map was also created by http://www.floatingsheep.org/2011/10/wherever-you-are-just-ask-for-beer.html“>Floating Sheep, and was a follow up to yesterdays.

Because simply mapping references to beer in the world’s most spoken languages yielded a relatively homogeneous result due to the significant number of references to “beer” and “ale” in English, we thought a more locally specific analysis would be appropriate. So we instead mapped references to beer in twelve languages spoken primarily in Europe that were not included in our earlier map. And while this map obviously doesn’t include all of the many languages spoken on the continent, these languages were chosen because of their relative prominence within a larger sample of languages.

world_beer_euro_110723
Click here to see the map full size.

Despite the usefulness of this particular grouping, it remains useful to consider how some of the most spoken languages in the world stack up to these more country-specific languages, so in the map below we reintroduce references in English, as well as references in German, Portuguese, Russian and Spanish, to some of Europe’s more widely spoken tongues.

While this graphic complicates the picture provided by our first map — there continues to be a significant amount of content in the expected, native languages of each country — English remains prominent throughout Europe, especially in reference to beer.

world_beer_euromajor_110724
Click here to see the map full size.