Sunday’s ad is for Rheingold beer, from 1940. Grantland Rice was a famous sportwriter, apparently known for his “elegant prose.” It’s also his birthday today. He wrote the sentiment that it’s not whether you won or lost, “But how you played the Game,” in a poem entitled “Alumnus Football.” He also did this ad for the “quicker quencher,” an odd nickname if ever there was one.
Archives for November 1, 2015
Patent No. 20120278959P1: Hop Plant Named ‘HBC 291’
Today in 2012, US Patent 834491 A was issued, an invention of Eugene G. Probasco and Jason Perrault, for their “Hop Plant Named ‘HBC 291.'” Here’s the Abstract:
A new hop plant named ‘HBC 291’ is disclosed. The cones of ‘HBC 291’ mature in mid September, and yield a crop of 2000 to 2400 pounds per acre. ‘HBC 291’ is used for its unique aromatic and flavor qualities, high alpha acid content and exceptional yield.
While the hop variety has yet to be named, it is available as an experimental hop at HopUnion. And the BA’s Julia Herz wrote about the hop on CraftBeer.com in Birth of a Hop, which in part is about Summit Brewing Co. using it in a Experimental Hop Brews.
Patent No. D111959S: Design For A Beer Bottle
Today in 1938, US Patent D111959 S was issued, an invention of Clarence B. Deible, for his “Design for a Beer Bottle,” although he’s more famous for having invented to crown bottle cap. There’s no Abstract, although in the description it includes this very short summary:
I claim an original and ornamental Design for Beer Bottles.