Thursday’s ad is for Schlitz, from 1900. In this ad, after Schlitz had passed away and original founder August Krug’s nephews, August and Henry Uihlein, inherited the brewery, they continued building the business and by 1900 were brewing one million barrels of beer per year. I love these old brewery illustrations that make them seem just massive. And notice the keg-beer brands offered. One listed is “Budweiser.” That seems curious. And some of the bottled beers include “Extra-Pale,” “Extra-Stout,” and Schlitz-Porter.”
Archives for October 6, 2016
Patent No. 40200A: Improved Apparatus For Cooling Beer
Today in 1863, US Patent 40200 A was issued, an invention of Henry Steubing, for his “Improved Apparatus For Cooling Beer or Other Liquids.” There’s no Abstract, although in the description it includes these claims:
The said apparatus is used in the following manner: Cold water or iced water is introduced into the space d from a reservoir, until the space d is filled with it and during the whole time of cooling. Then the ale, beer, or other liquid to be cooled is admitted into the hollow cylinder c steadily and continuously, when the same Will overflow into the space formed by the flange e, and will 110W down through the holes n n’ n on the outer mantel, a, into the space formed by the lower flange, j’, after which it flows out of the apparatus through the pipe i. Thus it will be seen that a certain quantity of iced water or cold water cools the ale, beer, or other liquid, rst by its contact on the inside b of the cooler, and then by its contact on the outside c of said cooler, thereby effecting `a great saving of the cooling material.