Beer In Ads #2078: The Pumpkin Centerpiece

Saturday’s ad is for Schlitz, from 1953. In this ad, dinner is being served, and it’s obvious what time of the year it is given the harvest centerpiece on the table that includes a jack-o-lantern pumpkin. But what I love is that somewhat scary expression on the woman’s face delivering a tray of beer bottles to the table. Maybe I”m reading too much into it, but her face seems to be saying “look, I’ve been cooking all day long, maybe you could at least get off your ass and serve the beer, dear.”



  1. Scoats says

    Ad disclaimer: “No harsh bitterness” warranty only refers to the beer, and does not include your wife who has been cooking all day after disemboweling a pumpkin.

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