Beer In Ads #2111: This Calls For … A Lazy Afternoon

Wednesday’s ad is for Budweiser, from 1962. In this ad, part of series entitled “This calls for …,” in this case a “Lazy Afternoon.” A couple lounging on the grass, with cans of beer, and this question. “How can you have so much fun doing nothing?” And the answer, of course, is beer.


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