May the future see more of these megalomaniacal businesses having some sense slapped into them on such issues! I wish that Yoko Ono had blasted Chase for desecrating John Lennon’s memory when they used “Instant Karma” in the TV ad that ran incessantly after they bought out WaMu. But she probably found the royalty payoff too big to resist :(

Only in situations where the consumer verbally orders by saying just “Budweiser” – typically here in the US – does the potential for confusion arise. And it will be assumed the American Version is the one being called for 99.99% of the time, because anyone wishing the Budvar version will automatically add that suffix, so as to not get the “wrong” beer.

Now that the AB network of distributors is handling both products here, the opportunity to grow both is being squandered by In-Bev.

There of course is the 3rd Budweiser, Budweiser Burgerbrau, but then again, a suffix solves the issue.

Budvar was known as “The Beer of Kings” before AB’s version was “The King of Beers.”

If AB/InBev spent even a fraction of the amount they spend on lawyers and gimmicky advertising on actually making a good product, they’d be far better off. But I guess it’s just easier to sic lawyers on other companies in an attempt to put them out of business.

Nice to see them lose this one.