Mockingbird Beer Bottles

Sam Wiley, a Brooklyn-based designer and advertising artist who’s done work for Anheuser-Busch, was asked to create packaging for a brand to be called “Mocking Bird Lager” and “Mockingbird Pilsner.” I don’t know if these were done for ABI – she doesn’t say — and as far as I know, no one has launched this line of beer, so it’s anybody’s guess, but it’s a great looking design. I don’t like clear glass because it’s not good for the beer, but from a purely design point-of-view she used the clear glass and the gold of the liquid to nice effect. I like that they don’t look like typical beer bottle designs and I think as the market gets more crowded, any brand’s ability to stand out on the shelf will become increasingly important.







  1. beerman49 says

    “Bird” is the English equivalent of American “chick”, so I could see some subtle sarcasm in those designs (which are excellent!) if the artist were so inclined – & I wonder if the whole thing wasn’t a put-on from the git-go.

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