Ballantine

Beer In Ads #376: Trading Beads For Ballantine

May 24, 2011

Tuesday’s ad is also Ballantine Ale, I think it’s going to be a Ballantine week. Today is also the anniversary of Peter Minuit buying the island of Manhattan in 1626 for the equivalent of around $24 (or more like $72 in today’s money) worth of “cloth, beads, hatchets, and other odds and ends.” At the [...]

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Beer In Ads #375: Ballantine Soup

May 23, 2011

Monday’s ad is a 1957 ad for Ballantine Ale. I love the colorful late fifties dinner party, with lots of Ballantine Ale, but just soup for the guests to eat.

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Beer In Ads #346: Talented Folk Who Also Serve Ballantine Ale

April 12, 2011

Tuesday’s ad is for Ballantine Ale from 1949 and take an unusual approach. The ad highlights three hotels and restaurants carrying Ballantine Ale, and especially their servers. These include the Homestead in Hot Springs, Virginia, the Ambassador’s Pump Room in Chicago, Illinois and the Palace Hotel in San Francisco, California.

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Beer In Ads #335: The Ballantine Eskimo

March 28, 2011

After a week on hiatus during the Craft Brewers Conference, Monday’s ad is a Ballantine ad from 1950, and features a snowy scene near the north pole. Three stages of the aurora borealis add the Ballantine rings in glorious shimmering color while an Eskimo looks on, making Ballantine’s three fingers and the “okay” sign with [...]

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Beer In Ads #334: Ballantine Beer Is Deep-Brewed

March 18, 2011

Friday’s ad is another Ballantine ad from, I’m guessing here, the late 50s or early 60s. I love the suggestion that Ballantine is “deep-brewed,” whatever that might mean. And I can’t help but wonder: what the hell is that rooster doing on his shoulder as he pours his beer?

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Beer In Ads #333: Ballantine Green

March 17, 2011

Thursday’s ad is from 1949, a Ballantine ad that’s all green, in honor of St. Patrick’s Day. My initial thought is that it was printed in a magazine that wasn’t full color but instead used spot color, in this case black and green. But it works pretty well. And I love the slogan: “A flavor [...]

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Beer In Ads #329: Ballantine’s Three-Ring Onions

March 11, 2011

Friday’s ad is from 1950 and is for Ballantine. Showing a delectable hamburger paired with a Ballantine, as disembodied hands slice onions into the iconic three-ring logo, eventually ending up perfectly arranged on the open-faced burger.

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Beer In Ads #316: Ballantine’s Early American Sign

February 22, 2011

Tuesday’s ad is from 1941 and is for Ballantine Ale. The “Early American Sign” is the three-ring Ballantine logo that George Washington is pointing to on the tavern’s sign. Happy birthday George.

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Beer In Ads #288: Ballantine’s Wagon Train

January 13, 2011

Thursday’s ad is a Ballantine ad from 1947. Part of the history ads featuring clay dioramas, this one shows a wagon heading west, passing a saloon where the bartender is coming out with a mug of beer. The wagon driver’s rope is making the three-ring Ballantine logo, which would be impressive if someone could actually [...]

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Beer In Ads #265: It’s Always Winter In Your Refrigerator

December 15, 2010

Wednesday’s holiday ad is also for Ballantine, this one from 1953. It shows an invisible refrigerator outdoors during winter, with the idea that the reader will equate Ballantine beer with the “Flavor that chill can’t kill,” whatever that means.

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Beer In Ads #264: Ballantine’s Early American Custom

December 14, 2010

Tuesday’s holiday ad is for Ballantine, from 1940. Part of a series of dioramas Ballantine used in their ads at that time, the holiday one uses a triple wreath on the door with the pilgrim kissing his gal on the cheek.

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Beer In Ads #243: Ballantine’s Moby Dick

November 15, 2010

Monday’s ad is for Ballantine Ale from 1947. The whale may not be white, but it sure seems to play on the story of Moby Dick. Ballantine did a series of diorama ads that featured different stories, some from literature and some from history. I don’t know how many they did, I’ve collected at least [...]

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Beer In Ads #237: Mighty Welcome Ballantine

November 5, 2010

Friday’s ad is for Ballantine Ale and features everybody’s favorite humorist and cowboy, Will Rogers, who once said “he never met a man he didn’t like.” Perhaps the ad is trying to suggest he’d never met a beer he didn’t like either. I’m not sure when the ad is from, but Rogers passed away in [...]

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Beer In Ads #214: Captain Ballantine

October 12, 2010

Tuesday’s ad is from 1953 and is for Ballantine. It features someone in a captain’s hat looking lovingly at a very large beer glass, with the tagline “Expect something wonderfully different in Ballantine Ale.”

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Beer In Ads #206: Ballantine, Moving In The Best Circles

September 30, 2010

Thursday’s ad is another early ad for Ballantine, done by a cartoon artist depicting three well-heeled gentlemen sitting and talking while they enjoy their Ballantine Ale. It uses the tagline “Moving in the Best Circles …”

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Beer In Ads #205: Ballantine Clown

September 29, 2010

Wednesday’s ad is an early ad for Ballantine, one of the first to use their iconic three-rings of “body,” “purity” and “flavor.” Unfortunately, it also features an ugly, frightening clown — but then I hate clowns.

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