Beer In Ads #1531: Finest Beer Carole Landis Ever Tasted


Monday’s ad is for Schaefer Beer, from 1947. It’s one of a series of ads Schaefer did with famous people talking about the “Finest Beer I Ever tasted.” In this one, it’s Carole Landis, who was an American actress in the late 1930s through around 1948. Although you can’t see why in this photo, Landis’ nickname was “The Chest.”

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Patent No. 5203181A: Container-Cooler

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Today in 1993, US Patent 5203181 A was issued, an invention of Charles E. Brossia, Philip S. Desmond, and Eckhard F. Rahn, assigned to Miller Brewing Company, for their “Container-Cooler.” Here’s the Abstract:

A container-cooler for a beverage, such as beer, includes a conventional keg-shaped outer shell, an inner vessel for containing the beverage retained within the shell, and a space between the inner vessel and the outer shell for receiving a cooling medium, such as ice.

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Patent No. 1581918A: Production Of Fermentable Worts

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Today in 1926, US Patent 1581918 A was issued, an invention of William Hastings Campbell, for his “Production of Fermentable Worts.” There’s no Abstract, but the description states that “This invention relates to the production of fermentable worts, the production of industrial alcohol and the cultivation of yeast, and has for its object to provide improvements therein.” Here’s a bit more.

The invention consists broadly in the process of producing fermentable worts and the cultivation of yeast which comprises introducing the liquor component of the wort and the solid material from which the fermentable bodies are derived into apparatus in which a plurality of superimposed inclinable diaphragms are arranged, allowing the solid material to settle on the diaphragms, withdrawing the wort and discharging the solid material from the apparatus after a suitable washing operation to extract the soluble bodies mechanically held thereby.

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Patent No. 3178896A: Beer Keg Cooler

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Today in 1965, US Patent 3178896 A was issued, an invention of Bjorn P. Sandsto, for his “Beer Keg Cooler.” There’s no Abstract, but the description states that “This invention relates to a new and improved beer keg cooler for use in cooling small beer kegs and other items, characterized by the simplicity of its cooling system and the portability and freedom from moving parts of the cooler itself.”
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Patent No. 2675822A: Beer Dispenser With Means For Controlling The Head Of Foam

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Today in 1954, US Patent 2675822 A was issued, an invention of Alfred W. Redlin, for his “Beer Dispenser with Means for Controlling the Head of Foam.” There’s no Abstract, but the description states that “This invention relates to a beer dispensing system and is particularly directed to a system designed to dispense liquid beer with the full carbonization retained in solution therein, and foam in separate quantities desired.”
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Patent No. 5304384A: Rapid Cooling

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Today in 1994, US Patent 5304384 A was issued, an invention of Cameron R. Murray and William J. Van der Meer, assigned to Labatt Brewing Company Limited, for their “Rapid Cooling.” Here’s the Abstract:

A process for preparing a fermented malt beverage wherein brewing materials are mashed with water and the resulting mash is heated and wort separated therefrom. The wort is boiled, cooled and fermented and the beer is subjected to a finishing stage, which includes aging, to produce the final beverage. The improvement comprises subjecting the beer to a cold stage comprising rapidly cooling the beer to a temperature of about its freezing point in such a manner that ice crystals are formed therein in only minimal amounts. The resulting cooled beer is then mixed for a short period of time with a beer slurry containing ice crystals, without any appreciable collateral increase in the amount of ice crystals in the resulting mixture. Finally, the so-treated beer is extracted from the mixture.

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Patent No. 3246825A: Beer Keg Container

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Today in 1966, US Patent 3246825 A was issued, an invention of Harold G. Zastrow, for his “Beer Keg Container.” There’s no Abstract, but the description states that the “invention relates to an improvement in a beer keg container and deals particularly with a paperboard container including a small keg of beer or a similar product and in which the keg may be carried and retained.”
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Patent No. 2114727A: Hop Picking Machine

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Today in 1938, US Patent 2114727 A was issued, an invention of Edouard Thys, for his “Hop Picking Machine.” There’s no Abstract, but in the description states the following, at least part of it, because it’s a long application:

This invention relates to hop picking machines ing between the rows of vines atA a slow speed. and particularly to a portable machine to permit The machine contains a main feeding and picking picking of hops in the field where they are grown. unit and separating and cleaning units.

The picking of hops by means of machinery is picked and cleaned hops are sacked and hauled to now a comparatively old art, as machine picking the dry kilns, while all waste material, such as the has been in continuous use on a comparatively picked vines, leaves, stems, etc., is left in the field large scale in California and other States, at least as the machine advances.

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Beer In Ads #1529: In 1840 The Price of Marriage Was 3 Goat Skins


Saturday’s ad is for Lemp’s Falstaff Bottled Beer, from 1915. Even for 1915, this seems like an odd ad. Their goal seems to be telling people they’re an old brand by reminding them that the brewery was founded that it would cost you three goat skins to have a marriage ceremony performed in the Iowa territories. I wonder if that really worked?

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