This is a pretty funny video, JDirty and BIG Trox — GABF “Great American Beer Fest Rap”, made at last year’s Great American Beer Festival, which Charlie Papazian just tweeted. Enjoy.
For their New Zealand market, Beck’s hired an ad agency, Shine, to create some buzz for their brand, and they came up with The Beck’s Edison Bottle, the world’s first beer bottle you can play like a record.
Here’s the description from Vimeo:
The first playable beer.
19th Century technology meets 21st Century music over a bottle of beer in the latest extension to the Beck’s Record Label project.
This time, the art label has evolved, and been replaced by the grooves of Auckland band Ghost Wave. Their new single was inscribed into the surface of a Beck’s beer bottle which could then be played on a specially-built device based on Thomas Edison’s original cylindrical phonograph.
Making the world’s first playable beer bottle was a formidable technical challenge. The clever people at Auckland firm Gyro Constructivists first had to design and build a record-cutting lathe, driven by a hard drive recording head. Then they reinvented Edison’s original cylinder player, using modern materials and electronics and built to very fine tolerances.
The Edison Bottle made its public debut at SemiPermanent in Auckland in May to a standing ovation from the assembled media and design community.
Beck’s has had a long association with music and art. In fact, at about the same time Heinrich Beck was brewing his first beer in the 1870s, Tom Edison was tinkering away on designs for the first phonograph.
Considering how beer has influenced recorded music since then, this physical collaboration was very appropriate and long overdue.
And below is a video showing the design and manufacturing process, along with a short demonstration of the bottle being played.
Today is Sam Calagione’s 44th birthday. Sam is the owner and marketing genius behind Delaware’s successful Dogfish Head Brewing. Sam’s also a great guy, and a rap singer of sorts, with his duo (along with his head brewer) the Pain Relievaz. See the bottom of this post for a couple videos of him singing after hours at Pike Brewery during the Craft Brewers Conference when it was held in Seattle. Join me in wishing Sam a very happy birthday.
This first video is “I Got Busy with an A-B Salesgirl,” the Pain Relievaz’ first hit single.
The second video is “West Coast Poseurs,” a smackdown to the hoppy West Coast beer and brewers.
During last night’s Celebrator 25th Anniversary Party, Vic Kralj, from the Bistro, wrote a spoof of “Roll Out the Barrel” for our silver anniversary, entitled the Celebrator Silver Polka. Then he rehearsed it with regulars and friends from his beer bar, unveiling it as a special surprise for Tom Dalldorf during the party. Below is a video the evening’s performance.
It’s February, and that means it’s time for the 11th annual Strong Beer Month, once again with six new extreme beers each at 21st Amendment and Magnolia throughout the month. Try them all, and you get to keep the commemorative logo glass. Just collect all 12 punches in your Strong Beer Month ticket before the beer’s all gone.
Here’s the beer for this year:
- Promised Land Imperial I.P.A.: 10.5% abv
- McLean’s Wee Heavy: 8.4% abv
- Delilah Jones Rye: 9.6% abv
- Quadlibet for Tenderfeet: 9.4% abv
- Old Thunderpussy Barleywine: 10.6% abv
- Smokestack Lightning Imperial Stout: 9.8% abv
- Lord & Master Strong English Blonde: 8.2% abv
- Dub Step Imperial I.P.A.: 10.2% abv
- Nelson, Jade, and Helga Imperial I.P.A.: 10.5% abv
- Red Giant Imperial Red Alek: 11%
- Two-Lane Blacktop Imperial Black I.P.A.: 10% abv
- Hendrick’s Imperial Stout: 8.6% abv
This year’s theme is the 1969 album “The Band” featuring Robbie Robertson, Rick Danko, John Simon, Levon Helm, Garth Hudson and Richard Manuel, and while I know the names, I couldn’t pick most of them out in a line-up, so I’m not sure who’s playing who this year.
And here’s the back cover, too:
Tonight, many fans of the Scottish poet Robert Burns, will celebrate Burns Night with a meal of Haggis, Scotch Whisky and a night of poetry reading. Though Burns was apparently a whisky drinker, I feel confident saying he probably also drank beer and there are plenty of ways you could incorporate beer and whisky into your evening. I nominate for your poetry recitation, Burns’ version of the popular folksong John Barleycorn, which is believed to have originated sometime in the 16th century. Burns wrote his in 1782, and because of his fame, is one the most oft quoted versions. Here’s how I summarized it in a post about John Barleycorn a few years ago:
Primarily an allegorical story of death, resurrection and drinking, the main character—the eponymous John Barleycorn—is the personification of barley who is attacked and made to suffer indignities and eventually death. These correspond roughly to the stages of barley growing and cultivation, like reaping and malting. Some scholars see the story as pagan, representing the ideology of the cycles of nature, spirits and the pagan harvest, and possibly even human sacrifice. After John Barleycorn’s death, he is resurrected as beer, bread and whisky. Some have also compared it to the Christian transubstantiation, since his body is eaten as bread and drank as beer.
There were three kings into the east,
Three kings both great and high,
An’ they hae sworn a solemn oath
John Barleycorn should die.
They took a plough and ploughed him down,
Put clods upon his head;
An’ they hae sworn a solemn oath
John Barleycorn was dead.
But the cheerfu’ spring came kindly on,
And show’rs began to fall;
John Barleycorn got up again,
And sore surprised them all.
The sultry suns of summer came,
And he grew thick and strong;
His head weel armed wi’ pointed spears,
That no one should him wrong.
The sober autumn entered mild,
When he grew wan and pale;
His bending joints and drooping head
Showed he began to fail.
His colour sickened more and more,
He faded into age;
And then his enemies began
To show their deadly rage.
They’ve ta’en a weapon long and sharp,
And cut him by the knee;
Then tied him fast upon a cart,
Like a rogue for forgerie.
They laid him down upon his back,
And cudgelled him full sore;
They hung him up before the storm,
And turned him o’er and o’er.
They filled up a darksome pit
With water to the brim;
They heaved in John Barleycorn,
There let him sink or swim.
They laid him out upon the floor,
To work him farther woe,
And still, as signs of life appeared,
They tossed him to and fro.
They wasted, o’er a scorching flame,
The marrow of his bones;
But a miller used him worst of all,
For he crushed him ‘tween two stones.
And they hae ta’en his very heart’s blood,
And drank it round and round;
And still the more and more they drank,
Their joy did more abound.
John Barleycorn was a hero bold,
Of noble enterprise;
For if you do but taste his blood,
‘Twill make your courage rise;
‘Twill make a man forget his woe;
‘Twill heighten all his joy:
‘Twill make the widow’s heart to sing,
Tho’ the tear were in her eye.
Then let us toast John Barleycorn,
Each man a glass in hand;
And may his great posterity
Ne’er fail in old Scotland!
Another historical oddity, Under the Anheuser Bush, was a song written around 1903, with words by Andrew B. Sterling and music by Harry Von Tilzer. This version is sung by Billy Murray and is a 1903 Old Edison Recording.
Here’s the lyrics:
Talk about the shade of the sheltering palms
Praise the bamboo tree and it’s wide spreading charms
There’s a little bush that grows right here in town
You know it’s name it has won such renown
Often with my sweetheart just after the play
To this little place then my footsteps will stray
If she hesitates when she looks at the sign
Softly I whisper, “Now Sue, don’t decline….”
Rave about the place where you swells go to dine
Picture you and me with our sandwich and stein
Underneath the bush where the good fellows meet
Life seems worth living, our joy is complete
If you’re sad at heart take a trip there tonight
You’ll forget your woe and your eyes will grow bright.
There you’ll surely find me with my sweetheart, Sue.
Come down this evening, I’ll introduce you.
Come, come, come and make eyes with me
Under the Anheuser Bush
Come come drink some Budwise with me
Under the Anheuser Bush
Hear the old German Band
Just let me hold your hand YAH!
Do, do come and have a stein or two
Under the Anheuser Bush!
Here’s Verse 1:
And Verse 2:
Below is yet another version, a little more scratchy than the other one, but is also sung by Billy Murray. It was recorded in Philadelphia on January 15, 1904 and is Take 4. I found it at the National Jukebox at the Library of Congress.
This one was recorded on vinyl by Monarch Records.
Here’s another interesting piece of history, an 1867 woodcut illustration of a farmer and a donkey carrying a bundle of barley corn, with a version of the John Barleycorn song engraved below. This one was printed in Dublin. There were countless versions of the English folksong, and its actual origin unknown. The version written by Scottish poet Robert Burns is probably the most well-known, though it was written around 1782, when it had been around for at least several centuries. It’s also been recorded by numerous bands, including a popular version by the English band Traffic. And finally, I wrote an overview of John Barleycorn a few years ago that includes the Burns poem.