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Archives for May 4, 2018

Beer In Ads #2630: Conquistadors For Ballantine’s Brewer’s Gold

May 4, 2018 By Jay Brooks Leave a Comment


Friday’s ad is for is by Ballantine Ale, from 1958. In the 1950s, Ballantine advertised the hop variety “Brewer’s Gold” as “a rare strain of choice hops” and even registered it as a trade-mark, although Brewers Gold is widely available today. In this ad, a conquistador appears to have found El Dorado, the fabled city of gold, and among the gold was te liquid kind, specificially a ginormous glass of Ballantine Ale.

Ballantine-1958-conquistador

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Waxing Nostalgic Extemporaneously For The Next Session … Today!

May 4, 2018 By Jay Brooks 1 Comment

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For our 135th Session, our host will be Alistair Reece, who writes Fuggled. For his topic, he’s taking a look back in Sepia Tones, by which he challenges us to “indulge in a little beer nostalgia, a bit of personal beer history you might say.”

Until this morning, we were without a host, so a big thanks to Alistair for stepping up last minute and hosting. (That also means right now you should think about hosting June or beyond!) So understandably his topic is lean, although not so mean. Here are his instructions on participating:

What kind of things would be suitable topics for today? Well, here’s some suggestions:

  • Discontinued beers that you miss.
  • Breweries you once loved that are no longer around.
  • Beers that are simply not what they once were.
  • Your early steps in the world of beer drinking, whether craft or just in general.

There you have it, get melancholy, drag up memories of good times gone by, and join us in this month’s Session.

anchor-brewery-sepia

So no time to waste, it’s already the first Friday of May, so time to start waxing nostalgic and write your session post today. Then post a link to your session post at the original announcement or I imagine you could tag him on Twitter, too. Either way, don’t delay. Time’s a wasting.

Filed Under: Beers, Breweries, Just For Fun, The Session Tagged With: Announcements, History

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