Wednesday’s ad is for Pabst Blue Ribbon, from 1952. Starting in the early 1950s, Pabst started a new ad campaign with the tagline “What’ll You Have” which lasted for a few years. They were colorful ads, and often had the tagline spelled out in creative ways. In this ad, “What’ll You Have” is written in red, white and blue and uses the tagline. “For A Red, White and Blue Ribbon 4th What’ll You Have,” and shows four different meals you can pair with beer for your Independence Day celebrations.