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Archives for April 4, 2019

Beer In Ads #2954: Thirst Becomes Beautiful Through Beer

April 4, 2019 By Jay Brooks Leave a Comment

This image has an empty alt attribute; its file name is 3993724870_6a0224e391.jpg

Thursday’s ad is for an Durst wird durch Bier erst schön, or Thirst Becomes Beautiful Through Beer, from maybe the 1960. From the late 1800s until the 1960s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This was part of posters promoting beer by the German Brewers Association, though I’m not sure exactly when. I think it was created by German artist Heinz Fehling.

Ketschenburg-we-thirst

Filed Under: Art & Beer, Beers Tagged With: Advertising, Germany, History

Historic Beer Birthday: Herman Zibold

April 4, 2019 By Jay Brooks Leave a Comment

kansas

Today is the birthday of Herman Zibold (April 4, 1836-July 20, 1891). He was born in Riegel, Baden, in what today is Germany. When he was 23, in 1859, he emigrated to the U.S., and fought in the Civil War for four years. Afterward, he worked for breweries in St. Louis and St. Joseph, both in Missouri. He Eventually settled in Atchison, Kansas and with a business partner who was also originally from Baden, Joseph Hagelin, bought what was originally a brewery started by Hugo Knecht and Albert Weinman in 1860. Zibold bought it from the third owners in 1871, and renamed it the Zibold & Hagelin Brewery. Zibold operated the brewery for the next twenty years, and after he died, Haegelin continued the business but also died two years later, in 1893. Their two widows kept it going, but I’ve been unable to find out when it finally closed.

zibold-haegelin-brewery

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Germany, Kansas

Historic Beer Birthday: Henry Thrale

April 4, 2019 By Jay Brooks 2 Comments

anchor-southwark
Nobody’s sure exactly when the birthday of Henry Thrale is, not even the year is certain. He may have been born in 1724 or it may have been 1720. He did, however, die on April 4, 1781. He was the son of brewer Ralph Thrale (1698–1758), who bought the Anchor Brewery in Southwark, London, England in 1729. Henry Thrale became the owner when his father died. By “the early nineteenth century it was the largest brewery in the world. From 1781 [after Henry Thrale died] it was operated by Barclay Perkins & Co, who merged with Courage in 1955. The brewery was demolished in 1981.”

Henry_Thrale


This is his basic biography from his Wikipedia page:

Henry Thrale was a British politician who sat in the House of Commons from 1765 to 1780. He was a close friend of Samuel Johnson. Like his father, he was the proprietor of the large London brewery, H. Thrale & Co.

Born at the Alehouse in Harrow Corner, Southwark, he was the son of the rich brewer Ralph Thrale (1698–1758) and Mary Thrale. He married Hester Lynch Salusbury on 11 October 1763; they had 12 children, and she outlived him. He was MP for Southwark 23 December 1765 – September 1780, an Alderman, and Sheriff of the City of London: a respected, religious man who was a good hunter and sportsman with a taste for gambling.

thrale_brewery_circa_1785
Thrale’s Anchor Brewery around 1785.

This is the entry for Barclay, Perkins & Co. Ltd, which at one time had been Thrale’s Anchor Brewery, from “The Brewing Industry: A Guide to Historical Records,” edited by Lesley Richmond, Alison Turton, published in 1990:

barclay-perkins-history-1
barclay-perkins-history-2

anchor-brewery-c1820-john-thomas-smith-1766-1833
The Anchor Brewery around 1820.

And finally, the famous English writer Charles Dickens, during the period when he was writing many of his major works, “he was also the publisher, editor, and a major contributor to the journals Household Words (1850–1859) and All the Year Round (1858–1870). In “Volume V, from March 30, 1861 to September 21, 1861,” in a piece entitled “Queen of the Blue Stockings,” from April 20, 1861, Ralph Thrale is mentioned in a history of the Barclay Perkins brewery to give context to his tale:

Dickens-Thrale

LondonSE1BarclayPerkinsAnchorPlaque2_SP_Mar10
A marker where Thrale’s brewery once stood in central London.

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: England, Great Britain, History

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