Sunday’s ad is for Ein Bier mit Dir, or “A Beer with You,” from 1952. From the late 1800s until the 1960s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I believe this poster was made to promote Swiss beer by the Swiss Brewery Association. The artist who created the poster was Swiss artist Alfred Koella.
Archives for July 21, 2019
Today is Alec Moss’ 75th birthday, which is quite frankly still hard to believe. Alec doesn’t look a day over 50! Must be the beer and motorcycles. I first got to know Alec when I worked with him on some private label contract beers I did for BevMo when he was head brewer at the now-defunct Golden Pacific Brewery in Berkeley. Alec then spent some time at Redbird Brewing before moving to the coast to be head brewer at the picturesque Half Moon Bay Brewing, but he retired several years ago, although he was coaxed back for a time to work part-time for Anchor Brewing, building them a pilot system. Every time I see him now he seems to be enjoying his retirement enormously. Join me in wishing Alec a very happy birthday.