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Beer In Ads #103: Fresh & Cold, Direct From The North Pole

Thursday’s ad is one of the oldest I’ve come across. It’s from 1877 and is, I believe, for a Baltimore brewery, an F. Klemm. The lithograph was created by a Baltimore firm, A. Hoen & Co. I chose it because today in 1851, an ice machine was patented so brewers no longer needed to go all the way to the north pole for their ice. Still, it’s pretty funny seeing the polar bears take to beer so completely. To the left, you can see one smoking a cigar, but my favorite is on the right where a, presumably, mama bear is giving her cub a sip of her beer.

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