Friday’s ad is for Ballantine Ale, from 1962. In an ad somewhat similar to the Blatz series, the “Ale Man” in the ad is a famous person, a well-known yachtsman of the time, William “Bill” Snaith, sailor of the Figaro III, which can be seen in the ad. Snaith was also, according to the copy, “a man with a thirst for a manlier brew.”