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Beer In Ads #1491: Barley Brings Health And Vigor


Wednesday’s ad is still another one for Anheuser-Busch’s “Malt-Nutrine,” this one from 1911. This is another ad for A-B’s non-alcoholic health drink, marketed with snake-oil salesman enthusiasm. “Barley Brings Health and Vigor” continues that tradition but works only “when ably malted and fermented with the tonic properties of Saazer Hop as in Anheuser-Busch’s Malt-Nutrine.” But I especially love this testimonial. “Thousands of delicate women will testify to its food and tonic qualities.”

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