Friday’s ad is for Colt 45 malt liquor, from 1969. I guess they were playing off the popularity of the space race in 1969, when Neil Armstrong walked on the Moon. It’s a pretty weird ad, and I’m not sure about a lot of it. Why, for example, is the man just wearing a conservative black suit? And why is he surrounded by two odd-looking alien women in space suits behind a wall of Colt 45 cans. It certainly is “out of this world,” as the cheesy ad suggests.
