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Beer In Ads #1720: Wees ‘N Man!

Monday’s ad is for Heineken, from the 1950s. From what I can figure from using Google Translate, this ad ran in South Africa, because the language of it is Afrikaans. It seems to be something like: “Be a man! Drink a glass of spicy Amstel Beer.” It’s a strange ad, showing an attractive woman holding up a glass of beer, almost taunting us with “be a man!” The proportions of the illustration, however, look a little off when you examine them closely, giving them more of a cartoon-like feel.

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