Wednesday’s ad is for Miller High Life, from 1959. In this ad, one of a series featuring a nearly black and white ad, with only the beer in color, and the same man engaged in various activities. This time, he’s sitting on his lounge chair in his den, with a beer in one hand and petting his faithful dog with the other. There are four rifles sitting in an open, unlocked cabinet (what could go wrong?) but it’s hard to say if he’s just returned from the outdoors, or he hasn’t left. He’s wearing his trousers tucked into military-style boots, but then he’s also wearing a sweater vest. So it’s anybody’s guess.
