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Beer In Ads #2307: Franchot Tone Graduates To Carling


Wednesday’s ad is for Carling’s Red Cap Ale, from 1951. In this ad, part of another series featuring well-known celebrities of the day and the tagline “x person, too, has graduated to Carling’s — the LIGHT-HEARTED ale!,” it features “American stage, film, and television actor” Franchot Tone wearing an Oxford cap, or mortarboard, with a small red cap on top of it while holding up a glass of Red Cap Ale. “He was the star of many successful films and television series throughout his career, such as Bonanza, Wagon Train, The Twilight Zone, The Alfred Hitchcock Hour, and The Lives of a Bengal Lancer. He is perhaps best known for his Oscar-nominated role as Midshipman Roger Byam in Mutiny on the Bounty (1935), starring alongside Clark Gable and Charles Laughton.”

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