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Beer In Ads 2802: Here’s Looking At You


Tuesday’s ad is for Genesee Beer, which was founded in Rochester, New York, originally along the Genesee River, but in 1878 they moved up into Rochester proper. Their Genesee Cream Ale, in the simple green can, was one of our go-to beers when I was in high school. Since 2009, the brewery has been part of North American Breweries. This ad, from the 1970s, part of a series of framed promotional posters, features an older gentleman in overalls, wearing a hat and clutching a corn cob pipe. He’s also holding a glass of beer and pointing at us and giving us some serious side eye.

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