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Beer In Ads #2829: When Knights Were Bold


Monday’s ad is for Budweiser, from 1945. This World War 2 ad features American soldier in Europe, presumably liberating a museum, measuring themselves against a suit of armor and finding that “When Knights were Bold .. they were not so Big.” And that’s primarily due to nutrition, which apparently has been enhanced by the research into yeast and protein and others that A-B has been engaged in. It would probably help if everyone drank more beer, too.

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