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Beer In Ads #2938: The Sun Hat

Tuesday’s ad is for Der Sonnenhut, or the sun hat, from 1966. From the late 1800s until the 1960s, poster art really came into its own, and in a lot of really cool posters, many of them for breweries, were produced. This is part of a series of posters promoting beer by the German Brewers Association in the mid-20th century. It was created by Swiss artist Herbert Leupin.

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