Tuesday’s ad is for Biere Au Diable, from maybe the 1920s. From the late 1800s until the 1960s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’m not sure exactly what this poster was meant to advertise and the poster’s title, “Bière au Diable,” which means devil beer, doesn’t really shed any light on that. It was created by French artist Eugène Ogé, who worked during the late 1800s through his death in 1936.
