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Beer In Ads #3064: Bieres Sodibo

Wednesday’s ad is for Leurs Bieres Sodibo Gold Mohur Imperial Hawk, from 1928. From the late 1800s until the 1960s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’m not sure exactly what this poster was meant to advertise or what the name of the brewery, although I think the beer’s name was Gold Mohur Imperial Hawk. It was created by French artist Le Maire.

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