Saturday’s ad is for Meibier, from probably the 1950s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for the Bierbrouwerij De Hoop, which was located in Budel, which is a village in the Dutch province of Noord Braban. The brewery was founded in 1870 by Gerardus Arts and is still owned by the same family today, although at some point they changed the name of the brewery tot Budelse Brouwerij. I don’t know who created this poster.
