Monday’s ad is for “Budweiser,” from 1960. This ad was made for Anheuser-Busch, and was part of their series using the tagline. “Where there’s Life … there’s Bud,” which ran from the 1950s into the 1960s, and this one features a couple lying on the floor as the man pours a bottle of beer into her beer glass as she watches intently with both of her hands on either side of the glass, as if she’s waiting to snatch it. The text begins “The Story.” Odder still, if you look closer at the book on the floor, there’s just one word printed on the spine: “Story.” What the hell kind of book is that? It’s a little off-center, so maybe the shag carpet is obscuring the beginning of it, so perhaps it could be “History.” Still, it seems weird that there’s no other information whatsoever on the spine. And this scene with it lighting that glows doesn’t exactly look like a study session, does it?
