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Beer In Ads #3636: Budweiser, This Calls For An Open House

Thursday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features an open house dinner party with one couple on the right in conversation and man in the background who’s nose deep in a glass of beer as he reads the back of an album. But my favorite is the woman in yellow who’s just putting a cracker in her mouth as she stares at the man pouring a can of beer in his glass. The text begins “open house….”

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