Saturday’s ad is for “Coors Beer,” from 1938. This ad was made for the Coors Brewing Co., who did not do as much advertising as their competitors. In part, this was because they were not sold nationwide until the 1980s. This one compares “A Privilege that is Yours.” like “the genius and skill of a great composer.” And the other “privilege” they want to call your attention to is drink a Coors, a comparison which makes almost no sense whatsoever.
