Monday’s ad is for “Coors Beer,” from 1981. This ad was made for the Coors Brewing Co., who did not do as much advertising as their competitors. In part, this was because they were not sold nationwide until the 1980s. This one shows what I presume are a quartet of football players on the same team (given that they’re wearing the same jerseys but with different numbers). Even with the tagline “The surprise is how good it tastes,” the look of surprise on their faces is pretty overblown. And it’s also hard not to notice just how overly white their teeth are; it’s so over the top they’re glowing.
