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Beer In Ads #620: The Brew’s On View

Friday’s ad is for British Columbia’s O’Keefe’s Brewery, from 1960, when they apparently opened their new “plant.” I know it shouldn’t, but I’m always suspect of any company that refers to its brewery as a “plant.” To me, it suggests a lack of passion for the beer itself, instead placing more emphasis on the business aspects of the endeavor. I do, however, love the shiny illustration of the new brewery and the sign for their Old Vienna Lager Beer.

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