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Beer In Ads #893: Boy! Make Mine Ruppert


Wednesday’s ad is for Ruppert Knickerbocker Beer, from 1947. Ah, what innocence … a time when yelling “Boy!” was considered acceptable. He looks more like a milk delivery person, but I assume it’s meant to be at a baseball game, meaning it’s also odd that they’re showing glass bottles. I also love that slogan. “Slow Aged for Finer Flavor.” As opposed to fast aging?

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