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Beer In Film #100: Schlafly Beerd Bowl 2014

Today’s beer film is a fun little video created by the St. Louis Brewing Co. — a.k.a. Schlafly — as an alternative to this year’s Super Bowl halftime, what they called “the ultimate Super Bowl Halftime extravaganza,” or Beerd Bowl! “It’s the Brewers’s beards from Schlafly Bottleworks versus the beards from the Schlafly Tap Room in a smack down, drag out, no holds barred competition for both bragging rights and the Limbeardy Trophy.”

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