Today is the birthday of Adam Eulberg (December 25, 1855-August 12, 1897). He was born on Christmas Day in Wisconsin, and was the son of Caspar Eulberg, who owned the Casper Eulberg & Sons Brewery in Galena, Illinois. Originally called Math. Meller Brewery when in opened in 1874, it appears Eulberg acquired it in 1885, changing the name to his own, at least until closed by prohibition in 1920. It tried to open after repeal, under the name Galena Brewing Co., but closed for good in 1936.
This short history is from Northern Public Radio’s “This Week in Illinois History.“
On October 11, 1886, the Galena Daily Gazette reported that Casper Eulberg and his two sons had launched the Galena Brewery. Eulberg had purchased the long-operating brewery a year earlier, running it as C. Eulberg & Sons, but after only six months the entire operation burned to the ground. Eulberg rebuilt bigger and better, with modern machinery and a larger capacity. He changed the name to Galena Brewery. Within a few years, his flagship beer, Red Stripe, became one of the most popular beers in northern Illinois, southern Wisconsin and Iowa.
Red Stripe’s reign continued until Prohibition shut down the brewery in 1920. When Prohibition ended in 1933, the Galena Brewery reopened under new ownership and relaunched Red Stripe, based on the Eulberg family’s formula. In 1935, it trademarked the Red Stripe label but went out of business one year later.
