A few years ago I did an article for Reason magazine, The Longneck Tail, which was based on a longer post I did analyzing the craft beer industry from the perspective of Chris Andersen’s economic model, The Long Tail, which I called The Long Tail Applied to Craft Beer. It garnered a fair amount of attention at the time, and I was flattered when Chris Anderson himself commented that it was a “spectacularly well done article–many congratulations,” and also mentioned it on his own blog in a separate post, More Beer!, a few days later.
Fast forward to last fall, and I got a call from a producer at Reason TV, a new division of Reason funded by Drew Carey, among others, that’s creating video short stories following Libertarian philosophies, with the goal of “bring[ing] you the latest, most compelling stories about freedom from all corners of the Internet.” They were interested in doing a piece inspired, at least in part, by the article I’d done for the magazine and brought a film crew up to northern California. The video below is the result. You may even be able to spot a few familiar faces. I have only one small quibble with the video, and it’s early in the piece. If you’re a regular Bulletin reader, perhaps you can spot it. Put your guess in the comments. Enjoy.