Details for the National Toast to Michael Jackson are being finalized and it will take place on Sunday, September 30 at exactly 9:00 p.m. EST (6:00 p.m. for those of us on the left coast). Bars, breweries, brewpubs and restaurants are being invited to participate with the following press release:
“At 9:00 pm EST on Sunday, September 30, beer drinkers across the continent will raise a glass to the memory of the man who did more than anyone to further the cause of good beer, the one and only Beer Hunter, Michael Jackson. And your establishment can play a part!
“Participation is simple. Just download a copy of the official poster and print out as many as you want, adding in the details of your particular event. It could be a single toast, an all-night celebration or a more organized remembrance. Then decide how you’d like to contribute to the National Parkinson Foundation, whether “passing the hat” for donations, contributing all or a portion of the night’s revenue or selling a single keg for the charity.
Later this year, “a ceremonial contribution on behalf of all the participating bars, restaurants and brewpubs will be made at the Great American Beer Festival on Saturday, October 13. See the Brewers Association website for GABF information and tickets.”
If you own a bar, brewery, brewpub of restaurant, please consider participating. You can find more information on how to sign up at the Michael Jackson Memorial. If you’re just a lover of great beer, please ask your local favorite beer establishment to participate.