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You are here: Home / Art & Beer / Beer In Ads #1436: King Of The Grill

Beer In Ads #1436: King Of The Grill

January 15, 2015 By Jay Brooks


Thursday’s ad is yet another one for Schlitz, from 1954. You see the main figure from the ad — the King of the grill — appropriated and used in other posters, but this is where it originally appeared. The illustration was by another well-known artist of the day, Tran Mawicke. Don’t you miss dressing up for backyard barbecues? Oh, wait, that never happened, at least not in my lifetime. Also, take a closer look at the salt and pepper shakers hiding behind the Schlitz logo — those are awesome.

schlitz-1954-Tran_ Mawicke

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



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