Today is the birthday of Henry J. Schreihart (August 7, 1876-August 7, 1931). He was the son of John Schreihart, and the grandson of Peter Schreihart, both of whom he founded with a partner, Frederick Pautz, bought the William Fricke Brewery, which had been founded in 1862. In 1879, John become soler proprietor, re-naming it the John Schreihart Brewery, and later the Schreihart Brewing Co. John Schreihart died during prohibition, and the brewery re-opened as the Bleser Brewing Co. in 1937, closing for good in 1942.

Here’s his obituary from the Manitowoc Herald News, Wednesday, August 5, 1931:

Former Head of Brewing Co. Here Passes – Illness Forced Retirement 14 Years Ago

Henry J. Schreihart, 55, lifelong resident of Manitowoc, former president of the Schreihart Brewing Co. founded by his father, the late John Schreihart, but who, for the past several years has been forced to live a retired life on account of illness, passed away at the family home, 1111 Marshall street, this morning. He was taken seriously ill last Friday and failed rapidly until the end came today.

Funeral services for the deceased will be held from the home on Saturday afternoon at 2:30 in charge of the Manitowoc lodge of Elks, of which Mr. Schreihart was a member. The Rev. Hood of the St. James church will be in charge and interment will be at Evergreen.

Became Brewmaster

Mr. Schreihart was educated in the schools of the city and at the conclusion of his schooling entered the Hanthe Brewing school at Milwaukee. After completing his course there he returned to become brewmaster in the Schreihart brewery here, operated by his father, John Schreihart, a pioneer brewer in Manitowoc, and before that time in Germany.

When reorganization of the brewery was perfected in 1911, and John Schreihart retired from active head of the company, Henry Schreihart was elected president of the company, which position he filled until a merger was effected with other interests here, and the new company became the Manitowoc Products Co. Mr. Schreihart continued with that company in an official capacity until failing health fourteen years ago forced his retirement.

Great Lover of Books

In late years Mr. Schreihart has been a great lover of books and took pride in his library at the home, where he spent many hours daily in reading. Just one month ago today his mother, Mrs. John Schreihart passed away and it is believed that the shock of her death brought about a sudden relapse in his condition that forced him to bed at the end of last week and brought about his death this morning.

Mr. Schreihart was married to Miss Hattie Hartwig of this city, on June 29, 1904 and she survives him with two sisters, Miss Helen of this city, and Mrs. Charles Kulnick of Berlin, Wis., and two brothers, Edward of this city and Dr. Adolph Schreihart of Chicago.

While not inclined to take part in public life the deceased was prevailed on by his constituents to represent the third ward on the county board of supervisors, serving for two years. In addition to the Elks the deceased was a member of the United Commercial Travelers. The remains have been removed to the home from the Pfeffer parlors, where they may be viewed up to the time of the funeral.

Pautz’s Brewery was built in 1849, by Mr. Hottleman, he being the first to brew beer in the county. G. Kuntz purchased the brewery of him in 1865. Messrs. Fred. Pautz and John Schreihart became the owners in 1875. In November, 1878, the former purchased the interest of the latter, and is now conducting the business alone. The capacity of the brewery is about 1,600 barrels of beer per annum.

Schreiharts’s Brewery. In 1879, John Schreihart established himself in business, and is now conducting a brewery on Washington street. He has been brought up in the business and understands it.

From what I can piece together about the brewery itself, it appears to have been built in 1849, and went through several name changes from the William Fricke Brewery, the Christian Fricke Brewery, and then the Carl Fricke Brewery. It seems to have been called by the latter name when Frederick Pautz and John Schreihart bought it in 1875, but it didn’t become the John Schreihart Brewery until he bought out Pautz in 1879. A few years later, in 1884 until the following year, it was known as the John Schreihart & George Kunz Brewery, presumably because Schreihart took on George Kunz as a partner. Then there’s a gap in the record, but by 1891 it was known as the Schreihart Brewing Co. until it was closed by prohibition in 1920. The building apparently lay dormant after repeal in 1933, but from 1937-1942 housed the Bleser Brewing Co., which I assume was because they leased or bought the building where the Schreihart had brewed.