A few years ago I did an article for Reason magazine, The Longneck Tail, which was based on a longer post I did analyzing the craft beer industry from the perspective of Chris Andersen’s economic model, The Long Tail, which I called The Long Tail Applied to Craft Beer. It garnered a fair amount of attention at the time, and I was flattered when Chris Anderson himself commented that it was a “spectacularly well done article–many congratulations,” and also mentioned it on his own blog in a separate post, More Beer!, a few days later.
Fast forward to last fall, and I got a call from a producer at Reason TV, a new division of Reason funded by Drew Carey, among others, that’s creating video short stories following Libertarian philosophies, with the goal of “bring[ing] you the latest, most compelling stories about freedom from all corners of the Internet.” They were interested in doing a piece inspired, at least in part, by the article I’d done for the magazine and brought a film crew up to northern California. The video below is the result. You may even be able to spot a few familiar faces. I have only one small quibble with the video, and it’s early in the piece. If you’re a regular Bulletin reader, perhaps you can spot it. Put your guess in the comments. Enjoy.
Ben Franklin didn’t say it.
Give the lady a cigar. That’s exactly right. The famous Ben Franklin quote about god, beer and happiness has been thoroughly discredited, sadly. When something sounds to good to be true, it probably is, and that’s unfortunately the case with Franklin’s oft-quoted words. It doesn’t mean he didn’t drink beer, mind you, but he never said or wrote those words.
How’s about a beer instead of the cigar?
Done. How about in L.A. for the Beer Wars premiere?
Jay, are you walking the red carpet for the premiere?
And just because Ben Franklin didn’t say it doesn’t make it any less a great quote.
Since we are digressing on the Beer Wars… it appears that yet again the west coast [as far as these things go anyways….]
we are getting riped off? it’s a taped delay on the “live” part of the “live discussion” have you heard this?
thanks,
dave
It’s definitely the Ben Franklin quote. Once again, my beer jealousy is aroused.
About the video, I mean.
Jay, I will demand my beer-reward when I see you in LA.
Dave: Yes, you west coasters will be seeing a tape-delay event. That’s so that the whole thing can accomodate east coast time: The movie begins at 5 pm PT, and the live event at about 6:30 PT. Which, you gotta admit is a bit early for you west coasters…. (Not to be confused with beer coasters..)