Tuesday’s ad is for Schlitz, from 1951. The ad shows a circus elephant so enamored of a Schlitz billboard that he’s trying to drink the beer off of the ad. A policeman is running up to the elephant, but his trainer is just shrugging his shoulders. With beer this good, what can he do? At least that’s the idea. I’m not sure I’d take advice on what makes a good beer from an elephant.
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