Beer In Ads #1809: James Madison — “Father of the Constitution”


Tuesday’s ad is for Budweiser, from 1915, No. 2 in a series they did in 1914-15 called “Framers of the Constitution of the U.S.A.” The second one features James Madison, and tells the story of Madison creating the Constitution, and being a moderate beer drinker. “Many a foaming glass of good barley-malt beer he drank with his bosom friend Thomas Jefferson.”

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Beer In Ads #1808: George Washington — “Father Of His Country”


Monday’s ad is for Budweiser, from 1915, No. 1 in a series they did in 1914-15 called “Framers of the Constitution of the U.S.A.” The first one features George Washington, and tells the story of Washington presiding over the Constitutional Convention and draws some clumsy parallels between him and Anheuser-Busch. I especially love this one. “Like all of the great men of his time, he was a moderate user of good old barley brews.”

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Beer In Ads #1775: A Tradition In Hospitality


Wednesday’s holiday ad is for Budweiser, from 1962. The slogan “A Tradition in Hospitality” was used by Anheuser-Busch in holiday ads over a number of years, from at least the 1940s. It’s quite a spread they’ve put out; large turkey, grapes and a Jell-O mold in the background. Who the hell is serving Jello-O with dinner?

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Beer In Ads #1766: Something More Than Beer…


Monday’s holiday ad is for Budweiser, from 1952. What could be “something more than beer….?” Apparently it’s “A tradition in hospitality.” The wagon with Santa is great though. Instead of eight tiny reindeer, it’s eight not-so-tiny Clydesdales and the sleigh is pulling beer in bottles and kegs, though I suppose those are toy of a sort.

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Beer In Ads #1755: Piano Bud


Thursday’s ad is for Budweiser, from 1970. It’s a bright garish ad — perfect for the 1970s — mostly reds. There are red walls, a red floor and a bit of white and just a little blue, enough to make it red, white and blue, as in the Budweiser logo. The piano is a Bud logo’d piano and the tagline is “Why do more beer drinkers sing the praises of Budweiser than any other brand?” That’s followed by a nice double entendre: “You’ll know why after a bar or two.” So there are bars where people drink and bars that people sing. I guess this is both, but where are the eight people who left their half-full mugs of beer (and one who hasn’t even touched his) on top? I think they were there for the singing, had one taste of the beer, and fled.

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Beer In Ads #1746: When Do English Majors Say Budweiser?


Tuesday’s ad is still another one for Budweiser, again from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a caricature of geeky brain — you can tell he’s smart because he’s wearing glasses and uses a fountain pen — up close, and the thoughts in his head that lead him to drink a beer.

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Beer In Ads #1745: When Do Music Majors Say Budweiser?


Monday’s ad is still another one for Budweiser, again from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a caricature of composer Ludwig van Beethoven‘s head up close, and the thoughts in his head that lead him to drink a beer.

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Beer In Ads #1744: When Do 300 Lb. Lineman Say Budweiser?


Sunday’s ad is another one for Budweiser, also from the late 2000s. Although it’s a recent ad, it has a more vintage feel, and is part of a series that was created for college market newspapers. This one shows a football player’s head up close, and the thoughts in his head that lead her to drink a beer.

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