Monday’s ad is for “Foster’s Lager,” from the 1930s. This ad was made for Carlton & United, who made Foster’s Lager, although it was later part of AB-InBev but more recently was sold to Asahi. It was started by two American brothers who emigrated to Australia in 1886, and started selling it in 1889. In 1907, the Foster brothers merged with four other Melbourne breweries to created Carlton & United Breweries. The Foster’s brand barely sells in Australia, but began importing to the UK and the US in the early 1970s, and thanks to very successful advertising became a popular international brand. This one features the billboard version of an earlier ad, Foster’s Lager with Crayfish, by artist James Northfield, showing a Crayfish on a table with Foster’s Lager.
Archives for September 20, 2021
Today is the 75th birthday of Peter Hanson Coors (September 20, 1946- ). Pete Coors is the great-grandson of Adolph Coors, who founded Coors Brewing Co. in 1873. He has worked for his family’s brewery since 1971. After their merger with Molson in 2005, and then a joint venture with SABMiller in 2008, Pete is currently the chairman of MillerCoors and the Vice-Chairman of the Board of Directors. I met him briefly during a malt press junket a few years ago to Western Colorado. Join me in wishing Pete a very happy birthday.
Here’s his short bio from the MillerCoors website:
Pete joined Adolph Coors Company in 1971 where he held a number of executive and management positions. He previously served as chairman of the board of Adolph Coors Company from 2002 to 2005, and was chief executive officer from May 2000 to July 2002. He served as a director of Coors Brewing Company, the company’s US-based subsidiary, beginning in 1973. In 2002, he was named executive chairman, and was chief executive officer from 1992 to 2000. He has been a director of both US Bancorp and of Energy Corp. of America since 1996. Peter received his Bachelor of Science degree from Cornell University and a Master degree in Business Administration from the University of Denver.
And this is his Wikipedia entry:
Coors was born in Golden, Colorado. He is the great-grandson of Adolph Coors, the brewing entrepreneur, and the son of Holly Coors (née Edith Holland Hanson) and Joseph Coors. He graduated from Phillips Exeter Academy and then from Cornell University with a degree in engineering. A member of the Psi Upsilon Fraternity, Coors was elected to the Sphinx Head Society during his final year at Cornell. He also received his MBA from the University of Denver in 1970.
Coors has worked all of his life in various positions at his family’s Coors Brewing Company.
In 1993 Coors became vice chairman and CEO of the company, and in 2002 he was named Chairman of Coors Brewing Company and Adolph Coors Company. In 2004, Pete Coors “made $332,402 in salary and a $296,917 bonus as chairman of Adolph Coors. He also received 125,000 stock options with a potential value of $13 million,” according to the Rocky Mountain News. However, he stepped down temporarily from these positions in 2004 to run for the US Senate. After the 2005 merger with Molson, Coors became a Class A Director in the newly formed Molson Coors Brewing Company. In October 2006, he was appointed by the University of Colorado Hospital Board of Directors as chairman of the board for the new University of Colorado Hospital Foundation.
He has served on the boards of U.S. Bancorp, H. J. Heinz Company, HOBY (Hugh O’Brian Youth Leadership) Colorado, and Energy Corp. of America. He is also involved in civic organizations such as the Denver Area Council of the Boy Scouts of America and the National Western Stock Show Association. He is also part of the ownership group of the Colorado Rockies. He is a member at Augusta National Golf Club in Augusta, Georgia. In 1997, Coors was granted an Honorary Doctorate from Johnson & Wales University, where he is a trustee. He sits on the Board of Trustees of the American Enterprise Institute.
Today is the birthday of Marc Lemay, who runs Brasserie Dubuisson Frères in Pipaix, Belgium. I first met Marc at a beer dinner in Chicago several years ago, and we’ve stayed in touch ever since. Best of all, after another dinner at the Belgium Brewers Guild house in the Grand Place a few years ago — where inexplicably no frites were served, a unpardonable sin, especially in Belgium — and so afterwards, Marc took me too his favorite late night frites spot in Brussels (which I’ve been back to several times since). Marc’s a terrific person (plus I love his beer). Join me in wishing Marc a very happy birthday.
Marc in 2013 showing off a bottle of Cuvee des Trolls.
Pouring us some beer during a lunch at the Dubuisson brewery.