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Archives for October 28, 2021

Beer In Ads #3892: Bursting With Freshness

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Thursday’s ad is for “Hamm’s,” from 1965. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features an overflowing mug of beer with a bottle next to it with a mirror ball on top of it, and naturally the image reflected on it is a lake scene, with the tagline: “Bursting with freshness … that’s Hamm’s!!”

Beer Birthday: Bill Millar

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Today is the 79th birthday of Bill Millar, who founded the San Andreas Brewing Co. in Hollister, California, and he also has the distinction of giving Mitch Steele his first brewing gig. San Andreas was started in 1988, and I visited it not too long thereafter, as I was living not to far away, in San Jose, at the time. I was a big fan of their Cranberry Ale for the holidays, and Bill was kind enough to keg some for me each year, for a few years in the early 90s, for the holiday party that I used to throw. I’d drive down to Hollister to pick it up, and then return the empty keg a few days later. The brewery is closed now, sadly, though I’m not sure when exactly is stopped brewing. Join me in wishing Bill a very happy birthday.

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Bill with Mitch Steele, at the Bistro IPA Festival in 2007.

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Bill at the CSBA Beer Summit a few years ago.