Wednesday’s ad is entitled New Member Of The Family, and the illustration was done in 1950 by Douglass Crockwell. It’s #46 in a series entitled “Home Life in America,” also known as the Beer Belongs series of ads that the United States Brewers Foundation ran from 1945 to 1956. In this ad, Grandma serves beer to the family as Grandpa shows off the new foal. This will undoubtedly be my daughter’s favorite new ad, since she wants a horse in the worst way. The girl in this ad is far more reserved, keeping a safe distance. My daughter would be right there with the horse.
