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You are here: Home / Art & Beer / Beer In Ads #2321: We Tip Our Red Cap To America’s Taverns …

Beer In Ads #2321: We Tip Our Red Cap To America’s Taverns …

June 28, 2017 By Jay Brooks


Wednesday’s ad is for Carling’s Red Cap Ale, from 1959. In this ad, showing an icy outdoor scene with a red cap, along with a mug of beer and a bottle of Red Cap Ale. But it’s again the tagline that stands out: “We Tip Our Red Cap To America’s Taverns….” Although they actually have a red crown, or bottle cap, with Red Cap pronted on it. At least I understand what they’re getting at in this ad, panderng to American bars and asking people to order their beer when they visit one.

carling-red-cap-ale-1959-america

Filed Under: Art & Beer, Beers Tagged With: Advertising, Carling, History



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