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You are here: Home / Art & Beer / Beer In Ads #2760: Virginia Bruce For Schaefer

Beer In Ads #2760: Virginia Bruce For Schaefer

September 11, 2018 By Jay Brooks


Monday’s ad is for Schaefer Beer, “first produced in New York City during 1842 by the F. & M. Schaefer Brewing Company.” This ad, from the 1940s, features American actress and singer Virginia Bruce, who apparently likes to garden to relax, and beer when she’s thirsty, especially Schaefer, and she spouts the common tagline of that time period, “Finest beer I ever tasted.”

Schaefer-1940s-virginia-bruce

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schaefer



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