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You are here: Home / Art & Beer / Beer In Ads #3232: Tuborg Beer’s Progress Over 25 Years

Beer In Ads #3232: Tuborg Beer’s Progress Over 25 Years

January 8, 2020 By Jay Brooks

This image has an empty alt attribute; its file name is 3993724870_6a0224e391.jpg

Wednesday’s ad is for Tuborg, from 1913. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. “Tuborg is a Danish brewing company founded in 1873 on a harbour in Hellerup, an area North of Copenhagen, Denmark. Since 1970 it has been part of the Carlsberg Group.” I wasn’t able to figure out who created this poster. The text, which reads: “Tuborg øllets fremgang gennem 25 aar” followed by “Fremgangen Skyldes
Den Ypperlige Kvalitet” translates as “Tuborg beer’s progress over 25 years” and at the bottom, “The progress, due, The Excellent Quality.” The brewery itself was founded in 1873, but this 25th anniversary in 1913 is based on something starting in 1888, possibly this specific beer?

Tuborg-1913-Fremagangen

Filed Under: Art & Beer, Beers Tagged With: Advertising, Denmark, History



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