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You are here: Home / Art & Beer / Beer In Ads #3688: Taste The High Country Rodeo

Beer In Ads #3688: Taste The High Country Rodeo

April 5, 2021 By Jay Brooks

Monday’s ad is for “Coors Golden Lager Beer,” from 1982. This ad was made for the Coors Brewing Co., who did not do as much advertising as their competitors. In part, this was because they were not sold nationwide until the 1980s. This ad features the tagline “Taste the High Country,” which was used in the early 1980s and another dude with a manly mustache at a rodeo.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Coors, History



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